Keynote: From great idea to successful launch

How to avoid common startup traps that keep you from shipping

Looking forward to launching your web or mobile app? Learn how to streamline the process of turning your great idea into reality while managing risk better than your struggling competitors.

You’ll learn how to:

  • stretch your development budget to get the best results
  • successfully work with and select a co-founder
  • save time and money by testing your ideas first
  • assess the competitive landscape
  • and avoid the never-ending build cycle
Bring your questions and challenges to the in-depth Q&A session for advice that’s helped dozens of software startups launch their apps.


A bit about Casey:

Casey Cobb (@CaseyC) helps startups thrive by keeping founders focused on delivering value and testing assumptions early and often. Casey does this as a software engineer, angel investor, writer, inventor, and speaker. He has co-founded three companies, including web development agency Project Ricochet.

Casey speaks regularly at conferences, accelerators, and companies on topics ranging from co-founder selection to his popular “Avoiding Accidental Evil” keynote. He’s written 30+ articles on the intersection of technology and management, and gives back as an entrepreneur by advising several software startups.

Casey lives in the San Francisco Bay Area with his wife and 3-year old son.